NAHB: Home Builders Building Homes that Young Buyers Want

NAHB: Home Builders Building Homes that Young Buyers Want

 It's no secret that younger people are passing up homebuying for renting, as part of a 30 year slump with the decline in marriage, the rise of female education and the slump in employment, according to a 2012 article in The Atlantic (

The Atlantic piece was only one of many stories about the trend that we found in a Google search and  is reflected in the declining homeownership rate since the financial balloon burst in 2008.

On April 30, Bloomberg News reported that the U.S. homeownership rate fell to the lowest level in 18 years, reflecting rising demand for rentals and investor purchases in the housing market.

The share of Americans who own their homes was 65 percent in the first quarter, down from 65.4 percent a year earlier and the lowest level since the third quarter of 1995, the Census Bureau reported.  The vacancy rate for rented homes dropped to 8.6 percent from 8.8 percent a year earlier, while vacancies for owner-occupied houses fell to 2.1 percent from 2.2 percent.

 To counter this long-term trend toward renting and away from homeownership, the National Association of Home Builders (NAHB) has declared June National Homeownership Month and is telling a demographic saddled with record student loan debt and dubious job prospects that now is  the time to buy a home --and the nation’s builders are building the homes they want.

 “As the economy recovers and young people who had to live at home with their parents move forward with their lives and achieve their dreams of homeownership, home builders are delivering homes that cater to the floor plans, features and affordability that this generation desires,” said NAHB Chairman Rick Judson, a home builder and developer from Charlotte, N.C.

More than 80 percent of Generation Y home buyers—people born in 1977 or later—said in NAHB’s 2012 consumer preference survey they prefer a highly energy efficient home that results in lower utility bills during the home’s lifetime over a lower-priced home without energy efficient features. Today’s new homes feature ENERGY STAR-rated appliances; windows, doors and insulation that better control the home’s interior climate; and other modern components such as tankless water heaters and HVAC systems that save costs on utility bills.

And cost-conscious young buyers will be happy to hear that a new home actually costs less to maintain than an older home. An NAHB study found that homes built before 1960 have average maintenance costs of $564 a year, while a home built after 2008 averages $241. Plus, mortgage rates are still very low, bolstering affordability for home buyers.

Generation Y buyers favor media and game rooms more than any other specialty rooms for their next home. New homes today not only contain these spaces, they are outfitted with the state-of-the-art electronic and wiring components that can accommodate high-definition televisions, full-house sound systems, hard-wired fire and security alarms and more.  

Young buyers can check out many of the outstanding designs and features being included in homes built by NAHB members at our social media communities, and They can also access home buying and home building information and resources on NAHB’s website at

“The time has never been better for young people to become home owners, whether it be a new home or existing,” said Judson. “There are outstanding opportunities in the current market, with near record low interest rates, competitive prices and new homes being built that include open layouts, energy efficient components and other features that cater to young buyers.”





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